For this year’s Salone del Mobile in Milan, MINI LIVING teamed up with London architectural firm Studiomama to tackle some of these issues. They presented a living concept that lets residents be part of the design process so that their individual needs can be addressed. MINI LIVING was first launched by MINI in 2016 to translate one of the company’s key principles, the creative use of space, into solutions for how people live, work, and interact in cities. With a small footprint in mind, the initiative seeks to answer challenges in the field through an approach that combines design knowledge, experience and fun. With its MINI LIVING – Breathe and MINI LIVING – Do Disturb installations, taking place during Salone del Mobile in 2016 and 2017 respectively, the initiative has already exhibited concepts for shared and collaborative living/working.
In their collaboration for this year’s Salone del Mobile, MINI LIVING and Studiomama were interested in exploring the question of how urban places can bring people together, and provide tools and inspiration to enhance an exchange of knowledge and to allow for the growth of a creative community. ‘In this day and age, there is a strong will to design the world we really want to live in from the bottom-up,’ explains Oke Hauser, Creative Lead at MINI LIVING. He continues: ‘Putting people’s needs first is ultimately the essence and beauty of architecture.’ Studiomama with its explorations into democratic design and open source shares this strong interest of not just creating living spaces for people, but to enable residents to design their own home.