Beemer Art

July 2009

BMW’S ART CAR PROGRAMME

Berlin-based artist Olafur Eliasson is the latest contributor to BMW’s Art Car programme, an initiative that has previously tempted the likes of Andy Warhol, Jenny Holzer, Frank Stella and David Hockney. His interpretation is a multi-sensory experience that not only brings together contemporary art, car design and technology, but also phenomenon such as global warming and the use of natural resources.