New art space in Seoul by Herzog & de Meuron


ST / SongEun Building 2021 © Jihyun Jung. All rights reserved.
From September 30, 2021 until November 20, 2021
ST International and SongEun Art & Cultural Foundation Announce Details of New Space Opening and Inauguration Exhibitions

The first realized project of internationally renowned architecture firm
Herzog & de Meuron in Korea.
ST International Corporation and SongEun Art & Cultural Foundation have announced the opening of their new office building and cultural site ST / SongEun Building designed by the internationally acclaimed Swiss architecture firm, Herzog & de Meuron, launching this September in Seoul. This project is the architecture firm’s first realized project in Korea, and their hope and aim is to establish this building to become a new and significant landmark in Seoul. The inaugural programming of the
new building will comprise of two exhibitions: the first curated by Herzog & de Meuron (opening September 30, 2021), followed by the 21st edition of the SongEun ArtAward (opening December 10, 2021).


Herzog & de Meuron was selected to design the new building due to their carefully considered and organically crafted approach to their design process. The building pays an homage to a plethora of architectural motifs whilst maintaining a strong and harmonious connection to local contexts, cultures and environments. Located in the heart of Cheongdam Dong, the building will be nestled in one of the busiest commercial and luxury fashion epicenters in Seoul. The project aspires to become a cultural anchor that will further attract visitors and broaden the exposure around Korean artists as well as the international contemporary art scene.


One of the most prominent design features of the project is the concrete surface that is textured by using formwork of rotated wooden boards. This motif is an ode to the meaning behind the name SongEun, which is translated as “hidden pine tree”, in which the patterns and veins of these wooden boards add a tactile quality to the volume. This design element is sharply contrasted, yet seamlessly integrated with the building’s sharp, geometric, minimal, monolithic structure, which is 11 stories
high and 5 floors underground and spans more than 8,000 square meters. The art spaces on the lower floors open up towards the main street through a long window. The upper floors are dedicated office spaces with another long window at the top.
ST / SongEun Building 2021 © Jihyun Jung. All rights reserved.
ST / SongEun Building 2021 © Jihyun Jung. All rights reserved.
ST / SongEun Building 2021 © Jihyun Jung. All rights reserved.
ST / SongEun Building 2021 © Jihyun Jung. All rights reserved.