Pitti Immagine Uomo
Exhibition, Main Pavilion, Florence, Italy.
At the heart of the fair, the Main Pavilion pulses with developments in menswear and its a air with design, in its role as an incuba- tor of lifestyle trends. Boasting a transversal o er that the new Pop Up shops have further expanded, the Lower Level displays contemporary classic sartorial collections, while the Upper Level features major new classic names and fine quality pieces. This concept interprets a man’s wardrobe in a new way: incredibly re ned, composite, and high end. Finally, on the Ground Floor, brand collections mingle freely with the many other dimensions of Pitti Uomo.