MARC VIARDOT

Director of Marketing and Products at LAUFEN

April 2017
Kartell by LAUFEN, designed by Ludovica+Roberto Palomba and launched in 2013, is a project based on the fusion of the best characteristics of two companies: Kartell for originality and design of plastic objects, and LAUFEN Bathrooms for quality and rigour in the field of ceramics. At ISH 2017, Kartell by Laufen presents new ceramic pieces, furniture complements, and special finishes.
“Today the range of offerings has expanded with new proposals and moods, with the introduction of a completely new series of slim wash-basins and countertop washbasins, together with new colours of finishings, in order to address an even wider audience. One constant of the project is the very high quality of the plastics and ceramics, and in particular the use of SaphirKeramik, the innovative ceramic material developed by LAUFEN that has revolutionised the bath world due to its capacity to combine lightness, strength, and thinness due to an innovative formula enriched with corundum.”