VOLVO

Van Eijk & Van der Lubbe

September 2015
A cast crude-iron cooking pot designed specifically for Volvo, complete with a large Volvo logo cast into its base: this was one of several results of a project commissioned by the Scandinavian car brand to designer-duo Van Eijk & Van der Lubbe. The aim was to explore the future of modern transport and create a new mobile encounter. Time spent travelling becomes quality time: meeting your fellow passengers, finding out about those sitting across from you, engaging with each other. Open, inviting, and ready for thoughts and ideas. And since the best conversations take place at the table over a good meal, this cast-iron pot is a metaphor for all the ingredients needed for a pleasant journey.